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TRANSFORM YOUR BRAND WITH OUTSTANDING VIDEO


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TRANSFORM YOUR BRAND WITH OUTSTANDING VIDEO


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Visual Story Telling


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Visual Story Telling


YOU HAVE AN IDEA, A BRAND TO PROMOTE, A COMPANY YOU WANT TO TELL THE WORLD ABOUT. How you invest your production dollars - and with whom - is not just an important consideration....it is THE consideration.

Creative video production is the best medium to communicate your vision with an audience. It all starts by learning about who you are and your goals for the project. By immersing ourselves in you and your idea, we can effectively develop a plan to capture the best imagery and sound so the audience can enjoy watching and learning about your calling. 

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SERVICES


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SERVICES


We have a state-of-the-art studio in Central Florida but we also traverse across many states and even a few countries for our clients.  We specialize in the following areas:

  • Conceptualization

  • Comprehensive Pre, Pro & Post Production Video Services

  • Broadcast Video - National and Local TV Commercials

  • Tourism

  • Industrial Videos

  • Custom Animations

  • Website Video Production

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PRODUCTION DEVELOPMENT


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PRODUCTION DEVELOPMENT


Our approach is to capture stunning imagery of your product/service. The goal is to elevate your brand or help teach a new skill specific to your audience.

STAGES OF Production

1 - CONCEPTUALIZATION: Discuss your product/service and the vision you want to create.

2 - PRE-PRODUCTION: Propose an approach that best fits your needs and the target audience. At this stage, you will be able to see your vision outlined before any production begins.

3 - PRODUCTION: The project has been given the green-light, filming on location with the talent begins.

4 - POST-PRODUCTION: Footage begins being put together in the edit. The final cut is then polished with music and color adjustments.

5 - DELIVERY: The final product is delivered in the format of your choosing (Blu-Ray, digital for streaming platforms, etc.).

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CASE STUDIES


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CASE STUDIES


YARA NORTH AMERICA

OBJECTIVE: Create an animation to describe the use and benefits of a new crop fertilization tool.

CHALLENGE: Introduce scientific concepts in a manner that everyone can understand and make it universally compatible so that it can be used internationally by simply changing language of the voiceover.

Yara North America engaged Potthast Studios Video Production to create an animated video for a new product introduction. The intent was to explain a scientific crop fertilization topic through simple illustrations, in a way that would be useful globally by changing only the voiceover. The entire team at Potthast Studios Video Production was professional in every way throughout the project, and they grasped the subject matter and the challenge enthusiastically. We had a very tight timeline for the project and worked closely to reach just the right finished product. The video has been extremely well received throughout the country and easily adapted globally, as intended. I would recommend Potthast Studios Video Production for any project requiring accuracy, timeliness and creativity.

Linda K. Vendl
Marketing Communication Specialist
Yara North America, Inc.

DESTIN FISHING RODEO

 

OBJECTIVE: Capture the spirit and the local flavor of the annual Destin Fishing Rodeo that takes place during the month of October in the city of Destin, FL.

DEVELOPMENT: We dove ourselves into the rodeo experience from sunrise to sundown during our stay to understand what attracts people from all corners of the USA to come to Destin during this time of year.

We hired Joel and Rick to make a commercial for the Destin Fishing Rodeo that we ran on national TV for about 6 months leading up to the tournament. They did a great job of capturing everything our area has to offer and making it translate into the ad. We got a ton of compliments on the video and we couldn’t be happier with the finished product. They were a pleasure to work with and I would recommend them to anyone looking for a top notch video production company.

Helen Donaldson
Executive Director
Destin Fishing Rodeo

DERRY DOWN PROJECT

OBJECTIVE: Create a video to educate the public about the history of the Derry Down building in Winter Haven, FL. in an effort to raise funds for the renovation of this historic building.

STRATEGY: Tell the story of Gram Parson and his time at the Derry Down from those who knew him best, and display the plans to renovate the building and revive the music spirit in the community.

We needed a high-production value video for the Derry Down Kickstarter campaign. Potthast Studios delivered. Mike, Rick and Joel brought artistry, passion and energy to the filming process and made many creative decisions downstream in the editing that resulted in a beautiful and engaging presentation.”

Mark Adkins
Creative Director
Clark Nikdel Powell
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ABOUT US


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ABOUT US


At Potthast Studios Video Production, it is our mission to make your ideas, vision, and goals a visual realization. We have dedicated our professional careers to the visual arts and it is our pleasure to provide creative solutions to our clients by offering a high degree of professionalism, attention to detail, discretion, and short turnarounds on all of our projects.